I’m not much of a makeup wearer, I don’t wear foundation daily, or even eyeshadow, but what I DO wear EVERYDAY of my life is Mascara. My natural lashes are a medium brown with platinum blond tips so they never look very long until I apply a few coats of mascara. I’ve tried many brands over the years, many different formulas that have promised fullness, length, etc. I’m picky with my mascara, I don’t want something that cakes onto my lashes leaving them a clumpy mess. I like a mascara that defines and lengthens, one that doesn’t flake and leave dark circles under my eyes. Recently I discovered Tarte’s Big Ego Mascara. I’ve got to say I’m really liking it. The formula doesn’t flake, is a dark black and wears ALL day. The wand applicator coats each lash adding length AND volume making my lashes look thick and fabulous. Most importantly – to me – it DOESN’T goop up. It comes in a pretty pink tube and while the price tag is on the steeper side ($23) it wears well, it’s Vegan and comes with a good amount of product so you won’t be replacing it all the time, so the price – in my humble opinion – is well worth it.

So there you have it, my current mascara find.

Personify Bridal, Sacramento’s On Location Bridal & Wedding Hair and Makeup Artists Since 2004